21 May 2026Policy & Regulation
MAHA-backed natural food colors now linked to health problems
Natural food colors promoted by the Make America Healthy Again movement as safer alternatives to synthetic dyes are being linked to higher diabetes and cancer risks, complicating industry reformulation strategies. The FDA banned Red No. 3 in January and is fast-tracking plant-based alternatives, but emerging research on ultra-processed foods suggests even natural colorants may carry metabolic risks when used in industrial food systems. This creates regulatory uncertainty for manufacturers spending millions to replace petroleum-based dyes, potentially forcing another costly reformulation cycle if natural alternatives prove problematic.
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